Morris Garages (abbreviation: MG), a globally recognized British automobile brand, was founded in Oxford, England, in 1924. The development history of MG is one of the most important parts of the history of the automobile industry in Britain and even in the world, and the Encyclopedia Britannica uses MG to define sports cars.
With the concept of “always YOUNG”, MG has continuously strived to become the industry’s value benchmark, and has established its position as a globally renowned automobile brand by virtue of its global quality, leading technology and globalization genes. MG has been sold in more than 104 countries and regions, including Europe, Australia, New Zealand, South America and Southeast Asia, and has been the champion of China’s single-brand overseas sales for four consecutive years, and has become a shining business card of “China’s Light – Global Wisdom Choice”.
Since 2007, MG has been part of SAIC Group, China’s largest automotive group ranked 52nd on the Fortune 500 list. As an international brand controlled by Chinese people, MG follows SAIC’s new four strategies of “Electrification, Intelligent Internet Connection, Sharing, and Internationalization”, and builds its products based on the genes of the race track, the genes of the times, and the genes of sensibility design.
In the history of the century-old MG brand, a number of sports cars have been introduced, and many celebrities and movie and TV characters, such as Queen Elizabeth II, Elvis Presley, the Beckhams and James Bond 007, have chosen MG’s models as their own cars, with the MGB’s sales volume exceeding 500,000 units and breaking the global sales record for a single model at the time. Now the MG Cyberster subverts the imagination with its pioneering aesthetics and reinvents the legend with its revolutionary attitude, which not only pays tribute to the legendary open-top sports car MGB, but also completes the new shaping of the aesthetics of high-powered romanticism, which opens up the centennial celebration of the MG brand and witnesses the reappearance of the legendary sports car.
