Philippine electric car

Analysis of the electric vehicle market in the Philippines 2024

1. Analysis of the new energy electric vehicle and charging pile market in the Philippines

The Philippines is one of the largest automobile markets in Southeast Asia, with a population of over 100 million and a car ownership of nearly 10 million. However, the Philippine automobile market also faces some challenges, such as high fuel prices, severe traffic congestion, poor air quality and greenhouse gas emissions. These problems have prompted the Philippine government and people to pay attention to and demand new energy electric vehicles (NEVs).

According to Statista, sales of new energy vehicles in the Philippines will increase from 378 in 2020 to 1013 in 2022, an increase of 20.17% year-on-year. This growth is mainly due to the Electric Vehicle Industry Development Act (EVIDA) passed by the Philippine government in 2022, which provides a series of preferential policies for new energy electric vehicles, such as tax exemptions, free parking, green channels, and priority purchases. In addition, the Philippine government is also promoting a modernization plan for public utility vehicles (PUVs), requiring the gradual phasing out of old jeeps and replacing them with vehicles that meet Euro standards or new energy electric vehicles. The implementation of these policies has created a favorable development environment and potential market space for the new energy electric vehicle market in the Philippines.

The new energy vehicle market in the Philippines is also influenced by international and regional factors. As the world pays more attention to climate change and carbon neutrality and takes action, more and more countries and regions have imposed restrictions or bans on traditional fuel vehicles, such as China, the European Union, India, Japan, etc. These countries and regions are also the main sources of car imports for the Philippines. Therefore, changes in their policies will affect the supply and price of cars in the Philippines, thus stimulating demand for new energy vehicles in the Philippines.

Analysis of the new energy vehicle and charging pile market in the Philippines shows that the market has high growth potential and development prospects, and has received support and promotion from many domestic and foreign parties. However, the market also has some challenges and risks, such as the cost and price of new energy vehicles are still relatively high, the number and distribution of charging piles are still insufficient, consumer awareness and acceptance still needs to be improved, and the threat and pressure from competitors is still relatively high. Therefore, the new energy vehicle and charging pile industry in the Philippines needs to make more efforts and innovations in terms of policy, technology, market, cooperation, etc., in order to achieve sustainable development and competitive advantage.

Philippine Auto Show

2. Segmentation of the electric vehicle and charging pile industry in the Philippines, Southeast Asia

According to the latest market research, the electric vehicle and charging pile industry in the Philippines, Southeast Asia is showing a remarkable growth trend in 2024. Let’s take an in-depth look at the segmentation and development of this field.

Electric vehicle market

Market size: In 2024, the Philippine electric vehicle market is expected to reach 1.14 billion US dollars, and is expected to grow to 4.7 billion US dollars by 2029, with a compound annual growth rate of 32.73%.

Vehicle types: The electric vehicle market covers passenger cars, commercial vehicles, light electric vehicles, special-purpose electric vehicles, and electric water and air transport vehicles.

Technology trends: Particular attention is paid to the range, charging speed, energy efficiency ratio, and intelligence level of electric vehicles.

Charging station market

Number of charging stations: As of June 2022, there were 1,131 charging stations in the Philippines, of which 1,017 were slow charging stations, accounting for 89.9%, and 114 were fast charging stations, accounting for 10.1%.

Type of charging stations: Charging stations are divided into DC chargers (DC) and AC chargers (AC).

Investment opportunities

Diversified investment opportunities: There are diversified investment opportunities in the market, including the construction of charging infrastructure in cities and residential areas.

Local enterprises and start-ups: Local enterprises and start-ups will also showcase innovative products and solutions, demonstrating the vitality and potential of the electric vehicle industry in the Philippines.

The electric vehicle and charging pile industry in the Philippines is in a stage of vigorous development, and government policies, technological innovation and market demand will continue to drive growth in this field.

3. Philippine new energy electric vehicles and charging piles Government policies

The Philippine government has actively promoted the development of electric vehicles and charging piles in recent years to address serious air pollution problems, improve energy security, and promote the growth of a local electric vehicle industry ecosystem. The following are some of the Philippine’s policy measures in the field of electric vehicles and charging piles:

Tariff reduction: Starting in 2023, the Philippines will implement a zero-tariff policy on imported pure electric vehicles, electric two-wheelers and their parts to encourage domestic consumers to purchase electric vehicles, reduce dependence on imported fuels, improve energy security and promote the development of the local electric vehicle industry.

Subsidy policy: Indonesia and Thailand have decided to provide a subsidy of more than 3,000 yuan per electric motorcycle, demonstrating the determination of these two major markets to go electric. These demonstration effects are expected to drive the promotion of electric vehicles throughout Southeast Asia.

Local manufacturing support: The Philippine government has given incentives to the new energy vehicle manufacturing industry and the setting up of electric vehicle charging stations to encourage the development of the local electric vehicle industry. In addition, zero tariffs are imposed on the import of parts and components for electric vehicles and hybrid vehicles, which further promotes the establishment of a local industrial chain.

The Philippine government’s policy measures in the field of electric vehicles and charging piles will help promote the development of the market, improve energy security, reduce environmental pollution, and create more opportunities for local industries.

electric car is charging in Philippine

4. Southeast Asia Philippines Electric Vehicle and Charging Pile Market Trends

The electric vehicle market is in a stage of rapid growth. The Philippine government’s policy support and international trends are driving the development of this field. It is expected that in the next ten years, the size of the Philippine electric vehicle market will increase significantly, from the current 1.14 billion U.S. dollars to 4.7 billion U.S. dollars, with a compound annual growth rate of 32.73%. This growth is mainly due to the adoption of the Electric Vehicle Industry Development Act (EVIDA) by the government in 2022, which provides a series of preferential policies for new energy electric vehicles, such as tax exemptions, free parking, green channels, and priority purchases.

The Philippine government is also promoting a modernization plan for public utility vehicles (PUVs), requiring the gradual phasing out of old jeeps and replacing them with vehicles that meet Euro standards or new energy electric vehicles. The implementation of these policies has created a favorable development environment and potential market space for the new energy electric vehicle market in the Philippines.

Next, the charging pile market is also a key part. As of June 2022, there were a total of 1,131 charging piles in the Philippines, of which 1,017 were slow charging piles, accounting for 89.9%, and 114 were fast charging piles, accounting for 10.1%. Although the number of charging piles has increased, further expansion is still needed, especially the construction of high-speed charging facilities. At present, there are a total of 338 electric vehicle charging stations in the Philippines, including 258 AC chargers, 59 DC chargers and 21 battery exchange stations. Therefore, the construction of charging infrastructure is still an important development direction.

Consumer acceptance of electric vehicles is also a key factor. Currently, the consumer group for electric vehicles is mostly wealthy, accounting for only 1% of the entire electric vehicle market. The lack of public charging infrastructure is a key factor restricting the development of new energy vehicles. Therefore, improving consumer awareness and acceptance, as well as further improving the charging infrastructure, will help promote the development of the electric vehicle market.

The electric vehicle and charging pile market in the Philippines is in a stage of vigorous development, and government policies, technological innovation and market demand will continue to drive growth in this field. Investors and manufacturers need to pay close attention to market dynamics and seize development opportunities.

5. Southeast Asia: Overview of the electric vehicle and charging pile markets in the Philippines

The electric vehicle market in Southeast Asia is currently experiencing rapid growth. The Philippines, as part of this region, is also benefiting from this trend.

It is expected that the market size of electric vehicles in the Philippines will increase significantly in the next ten years, from the current 1.14 billion US dollars to 4.7 billion US dollars, with a compound annual growth rate of 32.73%. Electric motorcycles account for less than 1% of the Southeast Asian market, but they have huge growth potential.

Charging pile market status: The charging pile market in the Philippines is not yet mature, but there is significant growth potential. As of June 2022, there were a total of 1,131 charging piles in the Philippines, of which 1,017 were slow charging piles, accounting for 89.9%, and 114 were fast charging piles, accounting for 10.1%. The construction of charging piles needs to be further strengthened, especially the construction of high-speed charging facilities.

Government policies and support: The Philippine government actively promotes the development of electric vehicles and charging piles through measures such as subsidies and tax incentives. The Electric Vehicle Industry Development Act (EVIDA), passed in 2022, provides a series of preferential policies for new energy electric vehicles and encourages the development of the local electric vehicle industry.

Technology trends and investment opportunities: The development of ultra-fast charging technology, both DC charging and AC charging, is on the rise. Investors need to consider the investment cost comprehensively, but the market prospects are broad.

Market players: Shell, SM Supermalls, Manila Electric Company (Meralco), etc. play an important role in the construction of charging piles. The electric vehicle and charging pile industry in the Philippines is in a stage of vigorous development, and government policies, technological innovation and market demand will continue to drive growth in this field.

6. Southeast Asia Philippines Electric Vehicle and Charging Pile Market Trends

The electric vehicle market and charging pile industry in the Philippines are gradually developing. Although they are still in their infancy, there are already some interesting trends and developments. Let’s take a look at the current situation of the electric vehicle market and charging piles in the Philippines and the prospects for future development.

Current situation of the electric vehicle market in the Philippines

Number of electric vehicle registrations: According to data from the Land Transportation Office (LTO) of the Philippines, as of 2022, there were a total of 9,666 electric vehicles in the Philippines, including motorcycles, tricycles, sport utility vehicles, cars and buses.

Sales brands: More than 90% of the electric vehicles sold in 2022 were hybrids, with Toyota and Lexus leading the way with 2,134 units sold.

Market potential: It is expected that the number of registered electric vehicles will increase by 30% by 2023, and by 2028, the number of registered electric vehicles in the Philippines is expected to reach 100,000.

Current state of the charging station market in the Philippines

As of February 2023, there were 338 charging stations in the Philippines, including 258 AC chargers and 59 DC chargers, as well as 21 battery exchange stations. However, only 32 were registered with the Department of Energy, and the vast majority of these are located on Luzon Island. This shows that the charging station market in the Philippines is not yet mature, but there is significant growth potential.

Consumer demand

The main users of charging stations are divided into public charging stations and private charging stations. Public charging stations are located in city centers, shopping malls, etc., while private charging stations are mostly used for residential or personal property.

Technology trends and investment direction

The Philippine charging pile market is developing towards ultra-fast charging, and the demand for DC charging stations is growing. Investors need to consider the investment cost comprehensively, as the construction cost of DC charging stations is relatively high.

BYD electric car in Philippine

7. Market share of electric vehicle and charging pile brands in the Philippines

The market share of brands in the electric vehicle and charging pile market in the Philippines is characterized by diversity and fierce competition. The following are some well-known brands with a high market share in the Philippines:

Tesla: As one of the world’s leading electric vehicle manufacturers, Tesla also has a considerable share of the Philippine market. Its leading battery technology, high-performance models and good brand image have made Tesla the first choice for many consumers.

Nissan: As one of the traditional car manufacturers, Nissan also occupies an important position in the Philippine electric vehicle market. Its Leaf series of electric vehicles are very popular with consumers, and have a high market share in the Philippines due to their good performance and reliability.

BYD: As one of China’s leading new energy vehicle manufacturers, BYD also has a certain market share in the Philippine market. Its many electric vehicle models have good performance and price competitiveness, and are favored by many consumers.

Mitsubishi: As a long-established car manufacturer, Mitsubishi has a wide user base in the Philippine market. Its plug-in hybrid models such as the Outlander PHEV are very popular with consumers and have earned it a place in the electric vehicle market.

BMW: As a luxury car manufacturer, BMW also has a certain share of electric vehicle sales in the Philippine market. Its electric models such as the i3 and i8 attract many wealthy consumers with their high-end design, luxurious configuration and excellent performance.

Charging Stations (brand): Charging stations also occupy an important position in the Philippine market. Well-known charging station brands such as ChargePoint, EVBox, and ABB provide convenient charging services for electric vehicle users through their advanced charging technology and extensive charging networks.

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